This branding project aimed to reflect chef Omri Magal’s distinct artistic approach—reminiscent both physically and stylistically of Picasso. Inspired by his culinary creativity, we designed an icon representing a plate transformed into an artwork, echoing Picasso’s iconic visual style. The logo combines a unique typographic signature with abstract, calligraphic strokes, visually expressing the sophisticated, artistic, and playful essence of Magal’s cooking philosophy. The overall identity captures the seamless integration of culinary art and visual aesthetics, much like Picasso’s artistic legacy.
